Testimonials
Direct Mail Fundraising
"Thanks so much for the great work you are doing for the Canadian Cancer Society’s Direct Response Program for the BC & Yukon Division. I have really appreciated the wonderful balance between Harvey’s creative thinking and Lynn’s business management approach in our strategy sessions. It means there are great ideas being generated, and the job will get done. Perhaps the greatest testimonial to the effectiveness of our working relationship is that things have ticked along very smoothly with no hitches. From a Vice-President’s perspective, that’s important! When our program was audited by an external party, the program was a positive ‘green’ in many areas evaluated, demonstrating a healthy program against others."
Kayla D. Stevenson, CFRE
Vice-President, Revenue Development
Canadian Cancer Society, BC & Yukon Division
"Amnesty International has been partnered with HMA for almost a year. During that time they have been quick to understand our mission and our donors. They have provided leadership on our direct mail program, while remaining attentive to our needs. We have worked together to create cost efficiencies in our program. They do not miss their deadlines and they ensure we don't miss ours. Their copy is generally good and sometimes excellent.
They pay attention what is happening in the world regarding human rights and make good suggestions regarding mail topics and inserts as a result.
In summary, they give us quality time, quality program delivery and quality service."
Lee Seymour
Director, Resource Development
Amnesty International
“Harvey and his outstanding team of professional staff were able to quickly understand our prospective donor's motivations as well as our organizational culture. They quickly and effectively translated this information into an excellent direct-response strategy. We have already added names to our prospect pool and acquired new donors along the way!”
Jon Roth, CAE
Executive Director
California Dental Association Foundation
“Harvey McKinnon and his staff know not only what they're doing, but how to do it well and with just the right amount of sensitivity. Harvey McKinnon Associates provides The Princess Margaret Hospital Foundation with the perfect combination of compelling materials and carefully thought out segments so that we can make the most of our database. Their dedication to us as a client is unparalleled, and we know that they always have our donors' best interests at heart.”
Shannon Hickey, Development Officer
The Princess Margaret Hospital Foundation
“Harvey McKinnon Associates started our fundraising program in 1991, and thanks to them we now have one of the country's most successful direct mail programs — and thousands of monthly donors. They do a great job, meet targets and deadlines, and they know and care about our issues as much as we do. They provide solid advice in every area of fundraising. It is a great relationship.”
Jim Fulton, former Executive Director
David Suzuki Foundation
“We are delighted with the quality of service and creativity of HMA. They are highly responsive, sensitive to our issues and loyal. Their advice has been outstanding and their direct mail results phenomenal. We highly recommend them!”
Mark Veerkamp, Executive Director
(past client) BC Citizen's for Public Power
“Harvey McKinnon Associates' strengths in strategic planning, results analysis and generation of effective and creative copy have enabled us to make positive changes to our direct mail and related programs and embrace a more donor-centered approach. Knowledgeable, innovative and flexible, the HMA team is a pleasure to work with. Thank you Harvey McKinnon Associates!”
Caroline van Nostrand, Director, former Community & Annual Giving
The Princess Margaret Hospital Foundation
“Through Harvey's leadership and the competence of his staff, the first year of our national direct mail campaign surpassed all projections. Their expertise and guidance has already generated a significantly large and committed donor base that we will continue to develop. We are confident that Harvey McKinnon Associates will continue to provide a creative and credible program.”
Fran McDougall, National Executive Director
Make-A-Wish Foundation of Canada
“We have worked with Harvey and his team since 2002 and during that time, they have completely revitalized a significant portion of London Health Sciences Foundation's Annual Programs. They bring enthusiasm, knowledge and passion for healthcare philanthropy to our program and this has made them a pleasure to work with. Our results - financial and in the number of new donors - have surpassed expectations and we couldn't be more pleased with Harvey McKinnon Associates.”
Gillian Sneddon, Director, Annual Fund and Planned Giving
London Health Sciences Foundation
“I have thoroughly enjoyed working with Harvey. He has helped us to set up an effective renewal system and took the time to understand our organization's mission and message. He has been incredibly flexible in responding to our specific needs and requests. I would highly recommend him to other nonprofit organizations.”
Jane Zeender, Director of Marketing
Center for a New American Dream
learn more about our Direct Mail Fundraising services.
Monthly Giving Programs
“Harvey McKinnon Associates are a delight to work with. They practice the Covey principles that they promote — effectiveness, efficiency and creativity. They have dramatically increased the size of our donor base - 700% in Year One. And they have recruited a huge number of monthly donors for us. They deliver what they promise - and more - and they clearly care about our mission. I recommend them highly.”
Tony Barrett, ex-CFO
Marmot Recovery Foundation
“Harvey was instrumental in developing OXFAM's monthly donor program, which now raises more than two million dollars annually. And he continues to provide us with great advice.”
Lee Seymour, Regional Fund Raising Coordinator
OXFAM
“Harvey knows more about monthly donor plans than anyone else in North America.”
Mal Warwick, Author of Raising Money by Mail
and 15 other best-selling fundraising books
“Thank you Harvey for providing UNICEF with such an excellent training package in pledge (monthly giving) fundraising. These two days [of training] are amongst the most valuable I have spent in my time with UNICEF, and the responses from participants show the value this will bring to UNICEF in the short and long term.
What was especially appreciated by participants in the training is that it was practical and full of many proven examples, results and experiences, essential in taking such an important fundraising technique out of the world of only theory and into the realm of being real and achievable.”
Greg Millar, Business Development and Training Officer
UNICEF International
“Harvey was able to show us how readily a monthly giving program could fit into our over-all membership efforts. We are very pleased at the untapped potential for monthly giving he helped us identify in our house file…We became convinced that monthly giving could be a reliable source of long-term income for us.”
Mark R. Collins
Wildlife Conservation Society
Learn more about our Monthly Giving Programs.
Development Audits
"Harvey McKinnon conducted a market entry assessment for ActionAid International in the summer of 2007. The clarity of the report allowed us to be confident in our decision making. Harvey McKinnon demonstrated unrivalled understanding of the fundraising marketplace and delivered the report to a tight time scale with professionalism and enthusiasm!"
Andrea McSparron, International Fundraising Manager
ActionAid
“We asked Harvey McKinnon Associates to take an objective look at our development department so that we could become more effective at fundraising. Not only do we want to do a better job now, we also want to grow our organization significantly over the next three or four years. They have given us tremendous insight into what we can do better and, just as importantly, a very clear, concise – and actionable – roadmap to help us make the changes we need to make.”
Robert Mitchell, Executive Director
Sierra Legal Defence Fund
“Not only are Harvey McKinnon Associates incredibly knowledgeable and professional they're a lot of fun to work with. They work hard to understand the complexities of recovering a species from the brink of extinction to develop concise hard-hitting communication that educates and reaches the hearts of our supporters and potential supporters. We have worked with them since 1998 and because of their excellent management, our direct mail program has grown every year since then, providing the public backbone of support we need to recover Canada's most endangered animal, the Vancouver Island marmot, to a healthy population.”
Viki Wilson, Executive Director
Marmot Recovery Foundation
“I have found the collective experience they bring to the table invaluable. They assisted us in raising our giving sights, keeping us focused and on track. The HMA staff has been a pleasure to work with. Thank you!”
Vashti Persaud, Director Resource Development
VisionTV
Learn more about our Development Audit Services.
Harvey McKinnon Seminars
"I have participated in Harvey's sessions and they are great – interactive, filled with intelligent commentary, insights from his long experience and vision about where our profession is going and what we need to do to ensure the future. Sign up! You will benefit in many ways."
Kay Sprinkel Grace
“Monthly Giving was an excellent session and I heard a number of comments from other delegates about how much value they had received by attending the session… it was one of the highlights of the conference. The knowledge that delegates take from Harvey's session serves them and their organizations well.”
Joan Paton, Program Chair
2004 Alberta Fundraising Conference
“Your presentation was a real inspiration and it sparked a bunch of new ideas for me. Thanks again.”
Carol Miller, Director of Membership Programs
WWF Canada
“The future health of the growing charitable sector depends on how well we can expand the commitments of current donors and awaken the passions of new ones. Harvey McKinnon's excellent workshop, How Today's Rich Give, reminds us that philanthropy has tremendous opportunity to grow. He even explains how to do it in his inimitable and humorous way.”
Tim Draimin, Executive Director
Tides Canada
“I really liked Harvey's sense of humor, involving style, and fluid ability to integrate questions and answers into his talk.”
Jack Soares
Girl Scouts of the San Francisco Bay Area
“Harvey McKinnon has a wealth of knowledge about donor loyalty. His excitement and belief in the value of monthly giving is contagious! He knows, as do you when you take his seminars, that donors and how they feel about the organization determines our success.”
Veronica Maliszewski, CFRE, Director of Fund Development,
Ontario March of Dimes
“I attend plenty of fundraising workshops but Harvey’s was the best — immediately applicable, relatively easy and will raise more money. Not only am I getting started on monthly giving with my organization —I have already called the ED's for two boards that I serve on and am helping them get going. Also the informal discussion of effective written material was excellent — I have a short list of great points to go over before hitting print. Thanks for making this trip really pay off!”
Dru Schmidt-Perkins, Executive Director
1000 Friends of Maryland
“Wonderful Speaker!”
Russ Olevsky
San Francisco State University
“Never too dry or theoretical. He covered issues that pertain to small and big groups.”
Stephanie Sekich
Western Land Exchange
“The quality of Harvey's material is certainly far, far superior to most of what I see from both America and Canada.”
Jerry Huntsinger, Columnist,
The Non-Profit Times
“Lots of great information on how to keep donors, upgrade them, and convert them to monthly donors.”
Kim Kupberman
Planned Parenthood
Learn more about Harvey McKinnon Seminars.
Harvey McKinnon Videos
“The master of the monthly giving system is Canadian Harvey McKinnon, who has a great videotape to convince you, your leaders, and your boss (if need be) to start a monthly giving program.
McKinnon’s videotape How To Build a Highly Profitable Monthly Donor Program features many compelling arguments for moving frequent donors onto a system of giving every month, ideally through an electronic funds transfer….You'll also get a flavor for McKinnon's amusing and insightful presentation style.”
Joan Flanagan
“Two thumbs up for three videos”
The Grass Roots Fundraising Journal
“How to Build a Highly Profitable Monthly Donor Program is clear and precise. Harvey did a great job of matching it up with the hard copy materials included with the tape.”
Dennis Harper, Director of Marketing
American Lung Association
Learn more about Harvey McKinnon Videos and CDs.
General Praise
“I appreciate all your wonderful advice & time. I think you are probably the best organization I have had the privilege of working with.”
Sherry Wykes, Development Communications Operator
Operation Eyesight Universal
“Harvey is a 'hard to match DM genius!' His company has a fantastic ability to produce good creative, paired with a gift for analytics and seeing opportunities in the numbers.
They have a willingness to partner and collaborate with clients and to be very flexible in developing strategy and making plans; they have an earnest belief in the value of philanthropy and natural predilection to honour and elevate donors.”
Caroline van Nostrand, former Director, Community & Annual Giving
The Princess Margaret Hospital Foundation
“Harvey McKinnon just may be the smartest person at getting people to give money to good causes in North America. He works from his heart. His values are powerful. He inspires people to give.”
Paul Loeb
author of Soul of a Citizen





