As the nights draw in and the temperature drops, there’s nothing better than getting cozy with a great book. These are our team’s favourites to help get you started on your holiday book pile. What about you? What do you think should be on our … Continue reading Happy Holidays
My brothers and I watch and listen as, more and more, our mother spends her waking time travelling the paths of her past. Childhood memories pop into many of our conversations. Today, she told me about the man who lived up the road from her … Continue reading Traveling the paths of the past – and the role of legacy fundraising
Did you know that every dollar you invest in a legacy program will result in a higher return than any other form of fundraising? Yet many organizations are hesitant to approach their donors around this important area of fundraising. “The number one reason people don’t … Continue reading Building & scaling your legacy giving program
(The below article by HMA’s Lynne Boardman has also been published by Hilborn Charity eNews. You can find part 1 and part 2 here.) Those of us who have been in fundraising for a while have lived through a number of economic downturns and seen … Continue reading Fundraising in tricky times
Donor Retention: It’s TOP of everyone’s mind Or at least it should be. These days, it’s more important than ever to focus on donor retention. Even a small increase in donor loyalty will have a big impact on your fundraising results. Of course, the first … Continue reading Do you know your Donor Retention numbers? Here’s how you can improve them.