While most clients hire us to run their entire donor program, there are many others who hire us for specific projects.
One of the most valuable services we offer is our Program Audit.
Maybe you would like an independent assessment of how your overall fundraising program is doing? Or how your current annual program is performing against industry standards? You may be looking for a feasibility study on breaking into a new market, or starting a new charity or type of program.
Our consultants will assess your organization’s current fundraising effectiveness and your readiness for growth, no matter what your challenge.
We review your fundraising capacity and practices, and develop strategies to help you raise money more effectively. We assess your organizational strengths, weaknesses, and opportunities. We investigate your fundraising campaigns, and all your communications with donors. And we analyze what your potential can be and what will work best for your organization.
Our audits also review your performance from a donor’s perspective and offers recommendations to help you build donor loyalty.
This campaign was so successful it was featured in I Wish I Thought of That (IWITOT). The direct mail package includes a piece of fair-trade fabric and asks the donor to write a message of hope and send back to be included in a commemorative quilt.
We created the design and copy for this direct mail monthly donor conversion campaign.
We also created a new monthly donor club logo. The logo consists of 12 blue hearts, representing each month the donor donates. The hearts create a circle that encompasses an orange circle, which conveys a feeling of unity and community.
This campaign included integration through direct mail, telemarketing, and e-mail. It also included a match as an incentive.
This campaign continues to improve every year. From the first year they started integrating digital with direct mail, the Food Bank has seen a 227% increase in revenue. The combination of direct mail, Facebook ads, e-mails, and a campaign-specific donation page has really increased the online donations, with more than 70% of the donations to this campaign now coming online.
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